Lender List standards

Review policy

How first-hand lender reviews are submitted, moderated, published, disputed, and kept separate from third-party ratings.

First-hand experiences

Reviews must describe a genuine, relevant experience. Business owners and employees may not review their own company. Incentivized, duplicate, promotional, retaliatory, and hearsay-only submissions are rejected.

Moderation and privacy

Every review enters a moderation queue. Remove merchant PII, account numbers, health information, threats, and unsupported accusations before submitting. Email addresses are used for moderation and are never intentionally displayed.

Lender responses and disputes

Verified lender representatives may respond without suppressing criticism. A dispute triggers an evidence review; it does not guarantee removal. Review ownership never changes organic directory placement.

Third-party ratings

Google and Trustpilot ratings remain attributed to their original platforms and separate from Lender List reader reviews. Dates and source links are shown when available.

Last reviewed Aug. 9, 2026